All About Terpenes: Terpenes Explained

Oct 30th, 2020

As hemp becomes more mainstream, a word like “terpenes” may be on your radar. You may have even heard it here, because Care By Design Hemp always provides full-spectrum CBD products loaded with specialized terpenes. 

But what are terpenes and how much do they really matter when shopping for CBD?

These nifty little compounds matter quite a lot, actually! While hemp CBD alone can be beneficial, the addition of minor cannabinoids, terpenes, and other bioactive compounds from the plant work together to create what is known as the “entourage effect” which can synergistically alter its effectiveness. While not one of CBD’s cannabinoid companions, naturally-occurring flavor compounds known as terpenes also have a role to play.

If you’re curious about how we use terpenes to make your CBD experience more fulfilling, stay tuned. We’ll explain what terpenes are and why they matter.

What are Terpenes?

A class of organic compounds, terpenes are largely responsible for the aroma and flavor profile of many plants. At Care By Design Hemp, we use terpenes to compliment effects of our full-spectrum hemp CBD products.

Terpenes are not just the dominion of hemp and cannabis. They are responsible for the aromas and tastes of many fruits, vegetables and other plants we eat or use on a daily basis. If you enjoy using essential oils for aromatherapy, wear perfume, or simply enjoy a cold IPA on occasion, you understand the sensory effects of terpenes. 

As an example, the terpene linalool is responsible for lavender’s tranquil aroma, while ocimine’s earthy floral properties are evident in flowering herbs like basil and parsley.

Terpenes and Cannabinoids

Terpenes are all-natural, plant-based compounds that have been widely used in folk medicines for centuries. Their consumption has also been anecdotally linked to various effects. The cannabis plant is particularly abundant in diverse terpenes, which accounts for its distinctive odor and flavor.

Cannabinoids are other naturally occurring compounds in the cannabis plant, the most famous being THC, which produces the euphoric “high” in cannabis. But recently, THC has been sharing the spotlight with CBD, largely due to its use by many to promote wellness.

Terpenes and cannabinoids like CBD appear to work synergistically in interesting ways that we have yet to fully understand. But what we already know is intriguing, and has inspired us to formulate our products to encourage these collaborative benefits.

As we mentioned above, cannabis scientists have dubbed the interplay between terpenes, cannabinoids, and other compounds in the cannabis plant the entourage effect. We’ll discuss this effect in more depth next.

How We Use Cannabis Terpenes

Cannabis Terpenes

Cannabidiol, or what we call CBD, is just one of about 100 cannabinoids found in the cannabis plant. Some CBD companies isolate only CBD,  literally throwing away all the advantages that other cannabinoids offer.

At Care By Design Hemp, we always use full-spectrum CBD to harness the power of the entourage effect. 

In addition to using only sun-grown, full-spectrum hemp CBD oil, each of our formulations has a specially developed and calibrated recipe of terpenes in order to give you exactly the results you’re looking for.

So how did we formulate our incredible tinctures? Using scientific studies, of course.

What Cannabis Studies Show Us

At Care By Design, it’s been our goal from day one to develop the most beneficial CBD products. We do this by harnessing more cannabinoids than typical CBD oil companies. And our formulas are backed by science.

Yes, we looked to science to guide our formulations! The different terpenes in each of our CBD hemp products are formulated based on a clinical observational research study conducted in Israel by a leading cannabis R&D firm which specializes in terpenes. Here is what we learned:

Phase 1

With its unique medical cannabis program, a scientific program in Israel was well-suited for study. Patients were prescribed a set monthly amount of one or more cannabis “strains” (or the more accurate term, “chemovars”) recommended to treat their specific medical condition. 

Most cannabis users in the study experimented with a wide variety of plants over their first few months. At the end of each month, patients could opt to keep their current cannabis chemovar, or switch over to a new one based on their

Interestingly, as the study progressed, the majority of patients tended to narrow it down to a single chemovar or two that worked best for their medical needs.

Phase 2

In Phase 2 of this ethnobotanical study, scientists analyzed the terpene profiles expressed by each cannabis chemovar in use by patients. 

Researchers were able to link the patient-reported effects to terpene commonalities found in the chemovars that worked best for each effect. They did this by mapping out the complex chemical terpene “signatures” of each plant. 

Our Conclusions

So how did this study inform our formulas? We used the results experienced by different strains of terpenoids to create our CBD tinctures. Here are a couple of examples:

The precise terpene profiles from chemovars reported to be most effective for relieving mild muscle soreness were utilized for our “Relief” formulation. 

The terpenes from chemovars reported to help relieve patient’s occasional stress were used in our “Calm” formulation, and so on.

We’ll go into detail a little later about the terpenes we use in our products and their specific properties and different properties. 

How we Formulate Our Cannabis Products

All Care By Design Hemp products use CBD oils derived from California sun-grown hemp.  These rich oils are extracted using a unique low-temperature method. 

Why does that matter, you ask?  

By using a cold extraction process that is unique in the industry, CBD and minor cannabinoids, like CBDa, flavonoids, cannabinoid acids, and yes, our beloved terpenes, are preserved. A less careful extraction method compromises the integrity of these important components. 

After the CBD oils are expertly extracted, they’re combined with the freshly extracted and science-backed terpenes. 

We truly believe that we have created the most premium full-spectrum CBD products that can be found on the market today.

Besides providing cannabis users with products that meet their wellness needs, it’s also our goal to keep you educated.

Our Terpenes



Now that we understand a lot more about terpenes, it’s time to show how we use them. We’re proud of our CBD formulations and strive to make their ingredients and benefits clear to our customers.

Let’s take a deeper look at our featured terpene stars:


Myrcene is a prominent player in all of our formulations. It’s the most dominant terpene in hemp plants, giving them their fragrant, earthy aroma that’s similar to the smell of hops in beer. Myrcene is also found in mangoes, bay leaves, and lemongrass. 


Our “Uplift” formulation has a big boost of limonene. As its name suggests, limonene has a fresh, citrusy, cheerful scent. In addition to hemp, limonene can be found in foods like lemons, dill, and celery seeds. 


Beta-Caryophyllene, or BCP, has a spicy scent and is among the terpenes found in black pepper, copaiba, cloves, and hops. 


Linalool is found in over 200 different plants, including lavender, which contains it in abundance. 


Pinene is a team player in our “Rest” recipe. Pinene smells just like it sounds – like a forest of evergreens. Besides pine trees, pinene is also found in herbs like basil and rosemary and has two varieties - alpha and beta.


Due to its earthy, floral aroma, ocimene is often used to sweeten product fragrances. It’s naturally found in orchids as well as black currants and flowering herbs. 

Are you ready to see how terpenes can supercharge your CBD experience first hand? Choose from our five different terpene-derived effects, here


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